Sep 29 2008
Dispatch from the Couch: Building a Digital Leadership Presence as a Demonstrative Step for your School
My living room is a cozy place for my wife and I to unwind, reflect and watch our 6 month old lab run around full blast and run into things. In one glance I see parts of our lives unfold from living 7 years overseas. A Saudi Door, Oriental carpets, Japanese wood carvings, Chinese antiques and photographs from around the world, including our home in Oregon. Relaxed and looking forward to the upcoming vacation!

Dean Shareski writes in his blog recently the idea that we should understand the new literacy of twitter and demonstrates this with the photo and quotes from the New York Times. It made me think a little about the importance of a school leader to show presence in their school. This presence needs to be demonstrated in so many ways, and with so many people.
A physical presence is certainly the most important. The idea of “management by walking around” holds true today as much as it does when the term was coined many years ago. Think of the quality interactions we get as teachers and administrators by enjoying those brief, meaningful interactions in the hallway, lunch room and at bus duty.
Emotional presence I believe is important in our work. I am not saying you have to be “in love” with each child and adult you work with, but a genuine caring demonstrated in a variety of ways shows the people you lead that work is a little more than just an 8-5 activity to gain a paycheck. When a leader loses the heart to take risks to learn and grown, they have essentially removed their emotional presence from their school.
Your digital presence is a new presence that has been added to the list of expectancies for school leaders. Perhaps in replacement for a presence shown through the old paperbased presence that school leaders used to show. I think about when I started as a teacher and my principals would not let us use bright blue paper. He used that color for his weekly memos and when we saw blue in the mailboxes we KNEW it was important. Mike Smith, my former principal had it figured out. He was showing his leadership presence each time he communicated with us. This has now been transferred to the digital environment and while it is more complex, it is also much easier to show your presence. Ultimately by taking the digital step– you as a leader show a demonstrative step toward using tech in an innovative and authentic way.
Dean asks:
Is this a new literacy? Do we need to understand this form or communication? Or is this just pure fluff?
My answer: No way. Perhaps we need to explore some examples.
Technorati Tags: digital leadership, digital presence
I got a tweet from 



t is always nice to see one’s own thinking reaffirmed and restated. 







